*Goldman on Keyword Advertising (REVAMPED!)

Picture 11THE name/source when it comes to legal information about Keyword Advertising has revamped his, already before, outstanding repertoire and even added some pod casts and movies on that topic. Thus I highly recommend you go directly to his blog.

Nevertheless here is a list of some of the information he provides on his blog:

  • An 80 minute free audio recording of his June presentation of this slide deck (plus Q&A) to the IAB Legal Affairs Committee. You can listen in QuickTime or download from iTunesU (for free; go to item 26)
  • The CLE written material, a compilation of recent blog posts on the many lawsuits against Google and Google’s two trademark policy changes. I would now add the Ezzo, Ascentive and Jurin cases to the written materials.
  • And some more files as e.g. material about “Consumer Perceptions“. Check out the Santa Clara – School of Law iTunes-Download list! download from iTunesU

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