*Minor Translational Issue in the German Version of the ECJ’s Google France Decision C-236/08

While working on incorporating the decision into my thesis when I realized that a small mistake had made its way into the German version of the ECJ’s judgement. [For a detailed analysis of the decision please refer to my previous post.]

Paragraphs 96 et seq. are might be crucial for the decision as some authors see a justification/explanation in the subsequent paragraphs for the statement in par. 95 that keyword advertising (in principle) does not infringe the advertising-function.


The second sentence of paragraph 97 reads in the English version as following:

“That display, which is, moreover, free of charge, means that the visibility to internet users of the goods or services of the proprietor of the trade mark is guaranteed, […].”


The same section in the German version reads as following:

Infolge dieser Anzeige, die im Übrigen unentgeltlich ist, ist die Sichtbarkeit der Waren oder Dienstleistungen des Markeninhabers für den Internetnutzer gewährleistet, […].


The word “Anzeige” used as the third word of the German version, actually means “advertisement” in English. The French version again uses the word “affichage“, which –to me limited knowledgealso means “display“.


Thus I assume that the use of the word “Anzeige” (advertisement) was a mistake and that the correct term (in accordance with the English as well as with the authentic French version) should be “Darstellung” (display).


Anyone disagreeing? I am just wondering how many authors will notice 😉

2 Responses to “*Minor Translational Issue in the German Version of the ECJ’s Google France Decision C-236/08”

  1. 1 Michael Wukoschitz 14/04/2010 at 10:10

    Though it seems to me that “Anzeige” in the given context was used in the meaning of “etwas auf dem Bildschirm anzeigen”, I agree that it might be a bit misleading.

  2. 2 pmdm 16/04/2010 at 11:13

    I confirm that “affichage” means “display”.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

This Satelite Doesn’t Beep But It ‘Tweets’

Please click here if you want to follow this blog on Twitter.

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 94 other followers

Author’s Rights


Stopline.at - Online reporting hotline for child pornography and nationalsocialist content on the internet
JuraBlogs - Die Welt juristischer Blogs

Previous Posts:

RSS Goldman’s Tech & Marketing Blog

  • An error has occurred; the feed is probably down. Try again later.

RSS WIRED Epicenter

  • An error has occurred; the feed is probably down. Try again later.
wordpress stat

%d bloggers like this: